This blog is by and for UCF Girls Studies' students, scholars, and activists and invites discussion and resource sharing around issues related to girls and Girls Studies. Girls and others interested in participating are welcome. Email the admin for permission to contribute!
Wednesday, June 22, 2011
Save Second Base
Do we really need to sexualize ads for breast cancer awareness in order to gain support?? I guess it gets people's attention but why does it have to be about "saving second base" so guys can play with them?!
I actually saw this as cute at first, because I saw it as directed towards women, as in second base might be enjoyable. I'm glad you posted it with the perspective that it is directed at men and sexualizes such a serious illness. I do think though that as obsessed as the world is with sexualizing breasts and women for having them, that whether the ad does good or bad is a good point of discussion.
1 comment:
I actually saw this as cute at first, because I saw it as directed towards women, as in second base might be enjoyable. I'm glad you posted it with the perspective that it is directed at men and sexualizes such a serious illness. I do think though that as obsessed as the world is with sexualizing breasts and women for having them, that whether the ad does good or bad is a good point of discussion.
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