This blog is by and for UCF Girls Studies' students, scholars, and activists and invites discussion and resource sharing around issues related to girls and Girls Studies. Girls and others interested in participating are welcome. Email the admin for permission to contribute!
Tuesday, October 16, 2012
As Akvile pointed out in her post regarding a Dr. Pepper commercial,
advertisers often promote sexist stereotypes. Consider commercials
regarding "feminine hygiene products". The name alone is sanitized and
far removed from the actual experiences, suggesting that menstruation is
wrong and is taboo. Recently on Facebook one user takes aim at at one
UK maxipad company for glossing over the real details and encouraging
the magical advertising version of periods. This exchange gets even better when the company releases a video in answer to it.
Check out AdWeek's article which includes links to both rant and response video here.